Text Messaging
Put your brand in your customers' pockets
SMS text message marketing delivers quick appointment requests from exclusive promotions. It boosts engagement, reduces no-shows and increases repeat business — with instant, direct communication that drives traffic more efficiently.
Why texting
We make sure they get the message
Texting campaigns dramatically increase conversion rates — and because every number is validated first, your messages reach real, reachable customers.
Higher engagement
Instant, direct messages get read — and exclusive promotions turn into quick appointment requests.
Fewer no-shows
Timely reminders keep booked customers on schedule and your service lane full.
Happier customers
Fast, convenient communication improves satisfaction and drives repeat business.
Stand-alone or coordinated
Run texting on its own or align it with campaigns running in your other channels.
OEM recall SMS
Take your recall campaigns to a whole new level
Reach current and conquest recall customers by text. With a 90% open rate, personalized landing pages and one-click appointment requests, recall SMS delivers unrivaled results and budget efficiency.
Text is one part of the Flight Path: we reach your customers on each selected channel every month, so SMS, direct mail, email and digital work as one coordinated cadence.
Personalized landing pages
Every piece drives to a page built for that customer
All tactics drive traffic to personalized landing pages with customer-specific offers — increasing brand engagement and conversion.
- Personalized offers
- Appointment scheduler
- Dealership reviews
- Location & directions
- Meet the team
- Submit pre-approvals
- Trade appraisal
Campaign call tracking
See the results of every phone call your text campaign generated
Every campaign call is recorded, transcribed and summarized by AI — with attribution by channel, even when the customer never fills out a form.
- Recordings and transcriptsPlay any call back, or read the full transcript.
- AI-generated summariesAI summarizes what was discussed and whether it was resolved.
- Outcome indicatorsPositive, neutral and negative flags on every call.
- Channel attributionTie every call to the campaign that generated it.
Attribution
True 1:1 appointment attribution
We can integrate with your existing scheduler, but best practice shows appointment requests followed up by your team more than double the show rate. And you see each request, so you know exactly how well every campaign is working.
- See Who RespondedName, contact numbers and the customer's year, make, model and VIN arrive with the request, so scheduling takes one call.
- See What Offer WorkedEvery lead names the offer the customer replied to, so your team can note it and confirm the same price — the customer isn't surprised by a different number when the appointment is booked.
- See When They Want to Come InThe time the customer asked for is shown clearly, so the service advisor can confirm it with them right away.
Want to learn more?
Let's talk about text campaigns that book appointments
We'd love the opportunity to discuss how Dealerwing can transform your service marketing — starting with a free audit of your customer data.